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RSS feed: If your project is a blog or has articles, an RSS link was provided.

x-default: The language tag of your website for international landing pages.

<link rel="alternate" href="https://example.com/" hreflang="x-default" />

x-default - Google

Conditional comments: Conditional comments are present for IE if needed.

About conditional comments (Internet Explorer) - MSDN - Microsoft

CSS order: All CSS files are loaded before any JavaScript files in the HEAD.

CSS order: All CSS files are loaded before any JavaScript files in the <head>. (Except the case where sometimes JS files are loaded asynchronously on top of your page).

Apple Web App Meta: Apple meta-tags are present.

<!-- Apple Touch Icon (at least 200x200px) -->
<link rel="apple-touch-icon" href="/custom-icon.png">

<!-- To run the web application in full-screen -->
<meta name="apple-mobile-web-app-capable" content="yes">

<!-- Status Bar Style (see Supported Meta Tags below for available values) -->
<!-- Has no effect unless you have the previous meta tag -->
<meta name="apple-mobile-web-app-status-bar-style" content="black">

Configuring Web Applications
Supported Meta Tags

Title: A title is used on all pages.

Title: A title is used on all pages (SEO: Google calculates the pixel width of the characters used in the title, and it cuts off between 472 and 482 pixels. The average character limit would be around 55-characters).

<!-- Document Title -->
<title>Page Title less than 55 characters</title>

Title - HTML - MDN
SERP Snippet Generator

Language attribute: The `lang` attribute of your website is specified and related to the language of the current page.

Language attribute: The lang attribute of your website is specified and related to the language of the current page.

<html lang="en">

Canonical: Use rel="canonical" to avoid duplicate content.

Canonical: Use rel="canonical" to avoid duplicate content.

<!-- Helps prevent duplicate content issues -->
<link rel="canonical" href="http://example.com/2017/09/a-new-article-to-read.html">

Use canonical URLs - Search Console Help - Google Support
5 common mistakes with rel=canonical - Google Webmaster Blog

Alternate language: The language tag of your website is specified and related to the language of the current page.

<link rel="alternate" href="https://es.example.com/" hreflang="es">

Inline critical CSS: The inline critical CSS is correctly injected in the HEAD.

CSS Critical: The CSS critical (or "above the fold") collects all the CSS used to render the visible portion of the page. It is embedded before your principal CSS call and between <style></style> in a single line (minified).

Critical by Addy Osmani on GitHub automates this.

Twitter Card.

<meta name="twitter:card" content="summary">
<meta name="twitter:site" content="@site_account">
<meta name="twitter:creator" content="@individual_account">
<meta name="twitter:url" content="https://example.com/page.html">
<meta name="twitter:title" content="Content Title">
<meta name="twitter:description" content="Content description less than 200 characters">
<meta name="twitter:image" content="https://example.com/image.jpg">

Getting started with cards — Twitter Developers
Test your page with the Twitter card validator

Direction attribute: The direction of lecture is specified on the html tag (It can be used on another HTML tag).

<html dir="rtl">

dir - HTML - MDN

Favicons: Each favicon has been created and displays correctly.

Favicons: Each favicon has been created and displays correctly. If you have only a favicon.ico, put it at the root of your site. Normally you won't need to use any markup. However, it's still good practice to link to it using the example below. Today, PNG format is recommended over .ico format (dimensions: 32x32px).

<!-- Standard favicon -->
<link rel="icon" type="image/x-icon" href="https://example.com/favicon.ico">
<!-- Recommended favicon format -->
<link rel="icon" type="image/png" href="https://example.com/favicon.png">

Favicon Generator
RealFaviconGenerator
Favicon Cheat Sheet
Favicons, Touch Icons, Tile Icons, etc. Which Do You Need? - CSS Tricks
PNG favicons - caniuse

Charset: The charset declared (UTF-8) is declared correctly.

The next 2 meta tags (Charset and Viewport) need to come first in the head.

Charset: The charset (UTF-8) is declared correctly.

<!-- Set character encoding for the document -->
<meta charset="utf-8">

Windows Tiles: Windows tiles are present and linked.

<!-- Microsoft Tiles -->
<meta name="msapplication-config" content="browserconfig.xml" />

Minimum required xml markup for the browserconfig.xml file is as follows:

<?xml version="1.0" encoding="utf-8"?>
<browserconfig>
   <msapplication>
     <tile>
        <square70x70logo src="small.png"/>
        <square150x150logo src="medium.png"/>
        <wide310x150logo src="wide.png"/>
        <square310x310logo src="large.png"/>
     </tile>
   </msapplication>
</browserconfig>

Browser configuration schema reference

Viewport: The viewport is declared correctly.

<!-- Viewport for responsive web design -->
<meta name="viewport" content="width=device-width, initial-scale=1, viewport-fit=cover">

Doctype: The Doctype is HTML5 and is at the top of all your HTML pages.

<!doctype html> <!-- HTML5 -->

Description: A meta description is provided, it is unique and doesn't possess more than 150 characters.

<!-- Meta Description -->
<meta name="description" content="Description of the page less than 150 characters">

Meta Description - HTML - MDN

Facebook Open Graph: All Facebook Open Graph (OG) are tested and no one is missing or with false information.

Facebook Open Graph: All Facebook Open Graph (OG) are tested and no one is missing or with false information. Images need to be at least 600 x 315 pixels, although 1200 x 630 pixels is recommended.

Notes: Using og:image:width and og:image:height will specify the image dimensions to the crawler so that it can render the image immediately without having to asynchronously download and process it.

<meta property="og:type" content="website">
<meta property="og:url" content="https://example.com/page.html">
<meta property="og:title" content="Content Title">
<meta property="og:image" content="https://example.com/image.jpg">
<meta property="og:description" content="Description Here">
<meta property="og:site_name" content="Site Name">
<meta property="og:locale" content="en_US">
<!-- Next tags are optional but recommended -->
<meta property="og:image:width" content="1200">
<meta property="og:image:height" content="630">

A Guide to Sharing for Webmasters
Best Practices - Sharing
Test your page with the Facebook OG testing

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