- ๐ Hi, Iโm @Sazee a ML engineer who also loves to play with Data(Python, SQL, Scala, R Scripts)
- ๐ Iโm interested in Data Engineering, Analysis, and Machine Learning/ Deep Learning.
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maninderpreetpuri / customer-churn-analysis Goto Github PK
View Code? Open in Web Editor NEWCustomer retention is a critical stage for customer relationship management (CRM), especially for established businesses after their initial exponential growth. Churn management or attrition management is important as when customers leave, there arenegative impacts on revenues. Churn analytics has been widely applied to proactive customer retention where descriptive and predictive analytics are utilised to identify and predict customer propensity to churn.