jtjay2409 / talking-data Goto Github PK
View Code? Open in Web Editor NEWTalkingData happens to be serving the advertisers (their clients). TalkingData cover a whopping approx. 70% of the active mobile devices in China, of which 90% are potentially fraudulent (i.e. the user is actually not going to download the app after clicking). Building a solution to save the amount of money they can help clients save if they are able to predict whether a given click is fraudulent (or equivalently, whether a given click will result in a download) or not saving a lot of money.