• Learning and practicing web and mobile development is not enough.
• You need to know how to tell the world that you have your skills for sale - you need to storytell.
• When you build your LinkedIn profile you need to think how your customers would see your profile.
• See yourself as a brand.
• What your customers care about?

Example: Artemij's LinkedIn

Google your full name - the top 3 results should be:

1. Your website.
2. Your LinkedIn.
3. Your GitHub.

Make your Facebook account private, unless you're using it to tell your business story.

• In 2.5 seconds your customers decide whether they like you or not.
• Invest into creating professional photo. Your photo creates the first impression.
• Smile. People need to trust you to do business with you.
• Make background "invisible".

• Put a very important text in your background image.

• Your headline is the means demonstrating the value that you offer to your customers.
• Put core keywords to your headline.

• Add video to your summary.
• Add value statement.
• List companies you’ve helped.
• Use keywords.

• Find companies that you want to find you - check what keywords they use and use them on your profile.
• Use 30 core skills. Do not use skills not from the drop down.

• Ask for one after a major win: website release, presentation, sale, etc.
• Recommend people to get recommendation from them.

• LinkedIn Pulse
  • Best times to publish: Tuesday - Thursday, early morning, lunchtime, ~4pm.

• Connect with as many people as possible. Reach 500+ status.

• Use Google Forms to collect facts and analytics.
• Use different email addresses for different services to know where people found you, e.g.: [email protected], [email protected], etc. Forward them to your main email address.

• Medium for high quality blogging.
• Quora for high quality Q/A.
• Meetup for meetups:
  • http://www.meetup.com/Developers-Entrepreneurs/events/219215002/

• DevChat.tv
• eCorner

• Pebbles of Perception: How a Few Good Choices make All the Difference
• One Plus One Equals Three: A Masterclass in Creative Thinking
• Zero to One: Notes on Startups, or How to Build the Future
• Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

• Watch Gary Vaynerchuk’s talk