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bda2019spring's Introduction

Big Data and Business Analytics

Homework1

  • 找出六個主題的100個keywords
  • 銀行、信用卡、匯率、台積電、台灣、日本
  • 計算TF、DF、TF-IDF、CHI-SQUARE、MI、LIFT指標

Homework2

  • Co-occurrence and Similarity
  • 實作「以文找文」推薦功能

Midterm Project

  • from Classification to Prediction
  • 取出看漲及看跌的關鍵字列表
  • 事件偵測,並判斷對股價的影響方向
  • 預測指數或股價漲跌,並回測準確率

Final Project

  • 預測會員未來是否會購買商品
  • 找出關鍵少數
    • 預測一個月後「購買」商品的會員
    • 減少廣告投放成本

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