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Oluwakemi Helen Deniran's Projects

hotel_reservation_analysis icon hotel_reservation_analysis

In this project, we delve into the intricate world of hotel reservations, utilizing a multifaceted analytical approach to uncover valuable insights. Through a combination of SQL queries and Tableau visualizations, we meticulously dissect a rich dataset comprising booking details, customer demographics, and reservation statuses.

market-basket-analysis icon market-basket-analysis

Unlock the power of data-driven sales optimization with Market Basket Analysis. Explore frequent itemsets and association rules to strategically enhance product placement, design targeted promotions, and adapt to seasonal trends. Elevate your business strategy with insights tailored for boosting sales and engaging customers effectively.

my-paypal-project icon my-paypal-project

The project is to build a fraud detection model using the dataset that has been provided and in doing so, increase revenue from transaction fees.

my_mobile_app-studio_project icon my_mobile_app-studio_project

The "My_Mobile_app-studio_Project" involves the creation of a new mobile app at My MobApp Studio, with a focus on data-driven decision-making. As the Junior Data Scientist, I am tasked with conducting market research, analyzing data, and providing insights to support strategic decisions for the upcoming apps.

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